DIGITAL BRANDED CONTENT
MANZANA MAHOU
CLIENT_ MAHOU, EL VIAJERO PRODUCCIONES
LOCATION_ Madrid
NOTE_ Pop-Up Summer Space
PROJECT DURATION_ 5 Months
WHAT WE DID:
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COMMUNICATION STRATEGY
INTEGRATED CAMPAIGNS
CONTENT STRATEGY AND CREATION
COPYWRITING
PHOTOGRAPHY
AUDIOVISUAL
WEB DESIGN
USER EXPERIENCE
SEO STRATEGY
SOCIAL MEDIA MANAGEMENT
COMMUNITY MANAGER
MONITORING AND ANALYSIS
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The challenge was to recreate the digital experience of this ephemeral space for summer in Madrid:
An amazing terrace. A shop with local designers. An art gallery. And an organic market. As well as a space where join activities and workshops.
MANZANA MAHOU 330
We provide branded content as the merger between advertising and entertainment. Using the physical space and activities as the source of our content strategy. To live «on-line» the off-site experience.
We created a digital community around Manzana Mahou 330 with quality content about art, new designers, trends and entertainment.
MOODBOARD
VIDEO
A day in Manzana Mahou 330.
Discover all the things you can do in this space.
“We provide the space, you choose the plan”